Your development, our expertise. From the initial concept, land acquisition and feasibility studies to the final sale, we cover all aspects of new homes and developments in Surrey. Having evolved from our dedicated estate agency brand, Seymours has become one of the largest – and most successful – land and new homes companies in the whole of the South East.
We’re excited to be launching our new website to showcase the comprehensive range of services we offer. Extending across the lifespan of a development project, we use a bespoke, innovative approach to ensure our client’s site carves out its own position within the housing market.
Today, we’ll be sharing a little further insight into this area of the Seymours brand and speaking to Simon White, the Seymours New Homes Sales Director. As the no.1 agent for development projects, we’ve got the essential experience and knowledge to expand your reach in the South East of England. Discover more below…
Property Marketing Services
New homes and property development in Surrey and the rest of the South East require innovative sales and marketing tactics to stand out to the affluent buyers in the area. Certainly, visibility is crucial to the overall success of your property development project and our team will work closely with you to create a tailored marketing campaign that utilises effective methods, guaranteed to provide results.
With 20 dedicated Seymours branches in Surrey and the Guild of Property Professionals access to property seekers across the country, your development project can be marketed to a broad range of potential buyers. Ultimately, this will see you achieve faster and more profitable sales. We understand what a house hunter is looking for and develop a marketing strategy with this in mind, utilising our local knowledge and experience to do so. No one knows the local market quite like us!
“The team at Seymours have been fantastic to work with because their professionalism is second to none and Phase 1 at Britannia Wharf has already sold out even before completion!” – Steven Glover, Consero London
Furthermore, with over 30 years in the area, we’ve built a formidable reputation locally. As a household name, potential buyers in the region will feel confident to make this huge commitment to a new property.
So, what are a few of our marketing tactics?
Branding development and sales brochures
Whilst digital marketing tends to now be favoured, a professionally designed brochure can be a major selling point for a new home and development project. You can edge ahead of the competition in the area as you develop a unique identity, furthering the status of your development.
From logo design to the overall brochure layout, we know how to market your property utilising this traditional method. It’s particularly important for luxury properties as you highlight to homeowners the dedication that has gone into the new build.
Computer-generated imagery can make your new home and developments in Surrey stand out from the rest of the crowd as potential buyers can begin to imagine their lifestyle in these new builds.
Going above and beyond, CGI can ensure your development project appeals to an affluent calibre of house hunters. Particularly after the global pandemic, CGI has become far more expected and it can bring a vision to life.
Social media campaigns
A targeted campaign can ensure the launch of your new homes and development in Surrey is a success. Social media is a widely available tool and should therefore be part of any marketing strategy. However, it must be focused to build momentum and should highlight the brand messaging, creating a call to action.
At Seymours, we invest heavily in marketing your property across all the major property portals. Visibility is key to selling your development for the right price, and quickly. Particularly for a new development, the right advert can mean the difference between spiking significant interest and an unnecessarily elongated sale.
We’ll highlight the key characteristics of your new build and with our formidable reputation on these property portals on your side, you’ll attract your target audience.
Hoarding and site signs
There’s always something intriguing about a ‘coming soon’ sign – just these two little words have the ability to generate interest and build excitement. If you can spike interest prior to the actual launch of the new home development, you’ll be in an excellent position ahead of time.
Enquiries will come flooding in as you increase exposure around the area. And, as the market-leaders, using our dedicated team can ensure these enquiries are handled professionally. The right information will be provided and we’ll be able to begin funnelling potential buyers towards completion.
Targeted e-mail campaigns
Here at Seymours, we have an extensive database of over 50,000 applicants. You therefore have exclusive access to house hunters that are likely to then convert to buyers.
Not only do you have access to a large database of those specifically interested in buying property in the area, but you also have a reputable team by your side. The Seymours name is renowned across the Surrey area, so an email from us is far more likely to interest readers than the alternatives.
Help to buy website
Finally, we also list your development on the Government Help to Buy portal to appeal to this target audience. It’s a fantastic resource often underused by other estate agencies yet can open the door to additional sales as many house hunters will begin their search here.
Particularly for first time buyers, this is the ideal launchpad and if applicable to your property, showcasing the development here will encourage house hunters using the help to buy scheme to investigate further.
Remember, it’s never too early to begin planning your marketing strategy for your home development. So, be sure to speak to our team today and secure the right sales.
Land Sale & Acquisition
Get expertise from the offset. Before you begin a development project, you need to understand how feasible it actually is. Whether this is how to acquire land, initiate purchase discussions or even manage the entire process, our team can streamline your development journey.
Single-dwelling to large scale developments; leave us to negotiate the acquisition on your behalf, for the best deal. New homes and developments in Surrey are in safe hands with our established team – we’re excited to now launch this new website to showcase our impressive collection of projects.
Should you have concerns regarding the possible physical and technical challenges, our land team will be able to discuss available options with you. They’ll also consider who your target buyer may be and the likely timeframes for the full project.
As the market-leaders for new-build home sales in Surrey, we have an extensive portfolio with a wide range of different style developments. So, what are some of the new homes and developments in Surrey we’ve made a reality:
- Ashview Gardens – 6 houses
- Britannia Wharf – 52 apartments
- Oaks Meadow – 106 houses and apartments
- Heatherwell Place – 82 houses
Founded in 1992, this is just a small insight into a few of our most recent developments. No one knows the area quite like our team and certainly selling the location of these new homes is equally as important (if not more!) than highlighting the stunning features of these new builds.
New homes and development in Surrey
“We’re really excited to have this new website to showcase exactly what our team does – we’ve built up an extensive portfolio over the years yet this is often overshadowed. As market leaders, we’re proud to be able to offer the complete package – from sourcing land to helping you market the final development. And, this new site will allow us to continue expanding in the Surrey area.” – Simon White, New Homes Sales Director
We know how important it is to not only sell a new home development’s features, but also the area. As locals ourselves and with nearly 30 years in the Surrey county, our team has the insight you need to successfully sell your development. So, speak to the experts today and secure yourself property peace of mind.
Sell your new home and development with the experts today: choose Seymours Land and New Homes.
If you’d like free market advice or need an instant property valuation you can trust, get in touch with the Seymours team using this contact form, or call one of our 20 dedicated branches here.
If you would like to undertake a general property search you can do that here.